Fall officially began last Thursday and people everywhere are rejoicing. Sure, fall is great because Fall = Football. But fall means SO much more. Fall means sweaters. Fall means boots. Fall means PUMPKIN SPICE LATTES. So if you are a business or an individual selling anything, you definitely want to start selling Fall too.

You may be asking, “Where do I start? How can I take advantage of this brilliant idea?” Don’t worry, we have you covered. Behold, socialRedDog’s first ever Social Media Guide to Fall.

The 3 P’s of Fall: Pumpkins, Pinterest and PSLs

Do you have a Pinterest page for your business? If not, set one up! Create boards and post anything to do with fall and share it on your other social media pages.

Have a pumpkin patch near you? Take an employee photo out there and post it!

Ever heard of a Pumpkin Spiced Latte? Try one and get to know the magical drink. Then, take a picture of it and post it on social media.

Ex. “Celebrating Friday with a PSL on the way to work! #socialreddog #Fridays #PSL #delicious”


The 3 S’s of Fall: Sweaters, Scarves and S’mores

Cooler weather means bundling up and having bonfires with friends. Look out for cold fronts and then let your followers know. If you own a clothing store, encourage them to stop by and buy a new outfit.

Ex. “The cool front coming in this weekend sounds like a great opportunity for a bonfire and s’mores! Make sure you bundle up with a new #sweater and #scarf from [clothing store]. #fall #shopping #smores”

Christmas Countdowns

Casually let your followers know every few weeks how many days are left until Christmas.

Ex. “October 25 means there’s only 60 days left until Christmas!!! Celebrate with a pizza tonight from Slices Pizzeria! #slicespizza #pizza #christmas #celebrate”

Fall Foliage

Two words. Crunchy. Leaves. Everyone loves a good crunchy leaf. Next time you see some, take a video!

“Is there a better sound or feeling than rustling autumn leaves?

Ex. How about knowing your retirement is in good hands? Contact WeberMessick to start planning your retirement. #WeberMessick #retirement #crunchyleaves”

Do you have any fall marketing tips from past experience? We would love to hear what has worked for YOU! Please let us know in the comments.